Victoria Lee-Kocenski Created a Mini Amazon for Skincare
You won’t just find one skincare line at Serenity Spa Shop…
It’s like Amazon, but for skincare, according to Founder Victoria Lee-Kocenski. Having been a part of the performing arts world her entire life, she fell in love with beauty products at an early age—eventually leading to a wealth of knowledge on the importance of skincare. So, in July 2017, she decided to put her knowledge to her own company: Serenity Spa Shop. Here, she talks some new and exciting products, along with what you can expect from her company.
WHAT IS YOUR JOURNEY?
I have been in the performing arts my entire life, and makeup was always a big part [of that]—and a part that I thoroughly enjoyed. I started to become a beauty product junkie as a result. I got certified as a makeup artist, started beauty blogging, and then became an ambassador and social media manager for an all natural cosmetic company. I loved that experience and have been a business owner in the past, so starting my own beauty business at this stage of my life seemed like a natural progression.
TALK TO ME ABOUT YOUR BRANDING…
There are thousands upon thousands of beauty businesses, and some that are hard to compete with—[like] Amazon. I like to look at Serenity Spa Shop as a mini Amazon, but solely for spa and beauty products. I do not just carry one line. You may find your favorite all natural face cream from one company, and then an Italian made eye cream from another. Not to mention that we have diffusers, essential oils, oil warmers and zen fountains. We are ‘all about choices’— trying to provide people with a little something for everyone.
WHAT IS YOUR MAIN MISSION?
To provide customers with products that I personally stand behind and am super passionate about. [I want} to be able to offer products where customers can create their very own at-home spa day.
WHAT IS YOUR THOUGHT PROCESS BEHIND CREATING YOUR PRODUCTS?
I love so many products from so many companies and always will. However, having products that I can create from scratch and have total control over—including ingredients and even label designs—is something I get super excited over. If I could, I’d be creating new products weekly, but I’d be one broke business owner, hehe!
WHAT IS YOUR FAVORITE PRODUCT IN YOUR LINE OR OTHER COLLECTIONS?
I love our Serenity Pineapple & Vitamin C Cleanser. It smells great, and is filled with skin loving goodness. It is also highly effective in removing makeup and dirt.
WHAT CAN WE LOOK FORWARD TO?
More bath bomb scents/designs, soy candle scents, bath salts and a detoxifying charcoal mask…to name a few.
Use “BEAUTLEE20” for 20% off at checkout. For more information, or order inquiries, please email email@example.com