Esker Beauty Founder Shannon Davenport Raises Awareness for the Environment
When I visited Austin, Texas two years ago, I was excited for two things: breakfast burritos and cowgirl boots. Little did I know, that there was another hidden gem in the midst: plant-based skincare. Shannon Davenport launched Esker Beauty (@eskerbeauty) in October 2017 in LA, but eventually made the move to Austin in September.
WHAT IS YOUR BACKSTORY?
I worked for over a decade as a trend forecaster in New York. It’s one of those unusual jobs that you hear a lot about, but often sounds more sexy and mysterious than it actually is. I was working with lots of big beauty, fashion and food companies and learning so much about disruptive, transparent and often natural-based companies that I admired. I really connected with their mission and the way many indie brands were disrupting these huge, powerful industries. Plant-based skincare was something I’d always been drawn to, and I wanted to take my knowledge further, so I enrolled at the New York Institute of Aromatherapy. That was a pivotal starting point that kicked off my education about plants and skin. From there I started working on blends, testing and playing with my first product, the perfect body oil.
WHAT IS THE INSPIRATION BEHIND ESKER BEAUTY?
Nature! I absolutely love the power and versatility of essential oils and plant based ingredients. Falling in love with the ingredients and the plants they come from was the first spark. I thought to myself “these are incredible ingredients, how can I use them in a really effective way on the skin? I felt like body care was a wonderful area where I didn’t see as many exciting natural ingredients.
WHAT IS ESKER BEAUTY’S MISSION?
We want to make beautiful and thoughtful plant-based body products that are fantastic for your skin, and make you feel amazing. Every aspect of our brand is considered, from our color coded packaging that helps you experience the ingredients in amore sensory way, to the aromas, feel and benefits of our products.
WHAT IS YOUR FAVORITE ESKER PRODUCT SO FAR?
IS THERE ANYTHING NEW TO LOOK OUT FOR?
We just launched mini sets. They’re $18 and ship free, so you can sample the different formulas and their smells. We’re also going to be offering an amazing gift set for holiday—we’ll be sharing more in November.
WHAT CHANGE DO YOU HOPE TO MAKE IN THE WORLD WITH THIS COMPANY?
One of the things we do with our body oils, that I think is meaningful to people, is we include a packet of wildflower seeds in each box. A lot of the news about our environment and climate today is overwhelmingly daunting, but we want to raise awareness about the little things we can all do that collectively help make a change. One really amazing way to help pollinators is to simply plant more flowers! We owe so much to bees, butterflies and birds—including all of our food and plant life (and yes, natural beauty too!).
For more information, or order inquiries, contact firstname.lastname@example.org